Yi jersey supply limited

Yi jersey supply limited

Local sporting apparel stores don’t have the jersey, and neither does the NBA Store online, though you can have it customized to include Yi’s name and number.

An NBA spokesman said the jersey was for sale at the NBA’s store in Manhattan.

The omission is curious since Yi has an international reputation, and the NBA has spent considerable time and effort marketing its game and its stars to the world’s most populous nation. The NBA says it sells its products in more than 50,000 locations in China, and Yi, along with countryman Yao Ming, are the nation’s best known basketball stars.

“Adidas started producing the Yi jerseys when he signed his contract with the Bucks,” NBA spokesman Matt Bourne said. “That wasn’t until the end of August. Then you’ve got manufacturing and production timelines. Add to that the timing of the signing and that was the cause for delay.”

Bourne said Yi jerseys should start showing up in stores in China by the end of November. And the league’s online store will have the Yi jerseys soon.cheap nfl jerseys

“We had some jerseys available for the China Games,” Bourne said of the recent set of games in China that involved the Cleveland Cavaliers and the Orlando Magic. “They sold out quickly.”

With so much attention being paid to Yi, did the NBA miss an opportunity to strike while the iron is hot?

“There will be plenty of time to get jerseys to China,” Bourne said. “He’s played in only a handful of games. What we often see with the rookies is people like to see how they perform. Maybe the China situation is a different story.”

 

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